Al Jazeera’s Mobile Strategy

Alongside the Wizrt Days in Bergen, I’ve had the chance to interview Safdar Mustafa, head of mobile section at Al Jazeera.

Mobile technology is transforming broadcaster’s businesses and give them additional ways to produce and broadcast. Like no other media organization Al Jazeera is embracing these new technologies. They experiment and push the limits constantly. On the production side they equip their reporters and documentary filmmakers with newest hard- and software and on the broadcasting edge they provide high quality live streams on their latest mobile apps for the international audience, which is mainly the US.

Safdar Mustafa, head of Al Jazeera mobile technologies, describes in this interview what the challenges are and how to tackle them. He gives us an overview on how Al Jazeera is embedding mobile technology in its broadcasting strategy and what the best devices are.