A few days ago we’ve launched our latest project for we_school: ARTBOARDS/ SKATEBOARDS: Artists, many of them friends of mine, have offered their services free of charge to design skateboards which will be auctioned to help build a skatepark in an area of rural India. The auction is open to everybody and begins on 20 March.

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The general idea of the skatepark is to give kids in rural India who DON’T know what a skateboard is and who are lacking in self-confidence the chance to bring some fun into their lives and learn new skills by playing. This will give them trust and confidence as they learn to develop new social skills and learn what it takes to commit themselves to a set goal.

The invitation to turn a SKATEBOARD into an ARTBOARD has been taken up not just by “hotshot” artists but also by the local kids in Jodhpur, the village where the skatepark will be built. The galaxy of stars supporting the project extends from artists whose names are household words like the Indian pioneer Raghava KK, the internet trendsetter Joi Ito and the young star photographer Vicky Roy from New Delhi to internationally famous artists like Austria’s Ernst Handl, New York’s Egon Zippel, Germany’s artist couple and Golden Nica winners Monika Fleischmann and Wolfgang Strauss and the Berlin photographer Axel Pfennigschmidt. What’s more, Dagmar Woyde-Koehler, widow of the German artist OUBEY, has given the work of her late husband a new lease of life in this exceptional format that deliberately shuns the conventions of the established art world.
Two Romanian artists are also on board – the Berlin entrepreneur and painter Béa Beste and Elisabeth Ochsenfeld with a host of international shows to her credit. On the national/local level we’re pleased to have gained the support of Indian and German artists. Bea Gschwend, the creative mind behind all we_activities, Bernd Herweh from Heidelberg (the hometown of the project’s initiator Ulrike Reinhard) and the art studio MAATI in New Delhi that supports and trains artistically gifted people from rural areas of India.
We’re also joined by two “local heroes” from Jodhpur, Rajasthan and Khajuraho, Madhya Pradesh – a children’s group and the “best living artist” from the city of the Kamasutra temples, Ashok whose temple paintings enjoy an international reputation.

In short, we’ve assembled a richly diversified group of people who all wish to see social change and support it – for a wide variety of reasons in a wide variety of forms.

So please go to our project website to read more about the artists and the skateboards they’ve painted for the special auction. The link to the auction “YOUR BID” will be activated on 20 March.
The auction runs from 20 to 26 March.

It’s open to everyone.

Bidding for each ARTBOARD / SKATEBOARD starts at 300 Euro.

Within the next 4 weeks I will introduce each artist and his/her board … So, stay tuned!


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